The Silver Bullet in a Recession: High Quality Insurance Leads:
Insurance leads. No insurance business can be successful without them, but every agent knows how difficult it can be to obtain insurance leads that will actually lead to prospects that want and need the products offered. It’s an odd scenario, because there are thousands upon thousands of people in the country who truly want and need affordable insurance, but it can be so challenging to actually connect with those people.
What you need to have in your arsenal is a reputable insurance leads generation service. It would be great if you could just do it yourself, but who has that kind of time? As an agent, there are so many things on your plate just trying to keep your business running and keep your head above water. That’s where a good lead generation service can come in to provide those high quality insurance leads you need to pull in new customers.
Finding the right provider isn’t a fine art, but it does require some research and investigating to learn as much as you can about the provider before purchasing the leads. By doing this, you can avoid the frustrating situation of paying for insurance leads that get you nowhere fast.
Look for an ethical lead generation service that holds itself to strict standards of service. Avoid the fly-by-night providers that are in it to take your money and run. A reputable service will be in it for the long haul, not only to meet your insurance leads needs, but also to provide agent support to help you grow your business.
You can also check a lead generation business out with the Better Business Bureau. There you can see if the business has received and “online reliability” rating, which can build your confidence in working with them. If the business does not have this rating, or has received negative reviews, this provides a red flag, signaling that it is best to keep looking for an insurance leads provider.
Client reviews can give you a very good indication on whether a lead generation service lives up to the hype. Any business can put up a flashy website and make big claims, but the true indicator is what the clients have to say about the service.
Another important factor to look for is agent contracts. You want to go with a business that does not bind agents to contracts or minimum requirements. You work for yourself or your insurance company, NOT for the lead generation service. Rather, they are working for you, so avoid getting tied up with a service that tries to lock-in your business.
Don’t be afraid to ask the lead generation service point-blank about their insurance leads conversion rates. If they can’t provide this information for you, then they aren’t committed to agent success. If the conversion rate is very low, you’ll know to keep looking.
There are great insurance leads generation services out there, so don’t settle for less than the best when it comes to your business. By taking a little time to research a service up-front, you will save yourself time, money and many headaches in the long run.
ParasolLeads is the ethical, honorable leader in providing exclusive life insurance leads for today’s fast-paced generation. The company helps agent clients to achieve significant ROI while creating the high client satisfaction that earned them an A+ Accredited Business Rating with the Better Business Bureau. For more information about exclusive life insurance leads, contact ParasolLeads at 877-812-5111.